In recent years, it’s easy to notice that more eco-friendly products and brands have emerged in shopping apps. As consumers pay increasing attention to issues such as environmental protection and social responsibility, more and more brands are seeking breakthroughs and innovations in the realm of sustainable consumption.
As a leader in this industry, MSC Consulting, in collaboration with Yicai, is hosting a forum titled “Unveiling New Strategies for Brands in Sustainable Consumption Over the Next Decade.” We have invited guests from various sectors to discuss innovative concepts for brands in sustainable consumption, aiming to provide insights for creating more cutting-edge, engaging, and dynamic business strategies in this emerging trend.
Limited spots are available for free participation in the “Unveiling New Strategies for Brands in Sustainable Consumption Over the Next Decade” forum. You can register by clicking the survey link.
Time: June 9, 2023, 14:00–17:00
Location: Shanghai Wujiaochang Innovation and Entrepreneurship College (No. 322, Daxue Road, Yangpu District)
Forum agenda still being updated
13:30–14:00 Registration
14:00–14:20 Keynote speech: Making Sustainable Consumption a Habit
14:20–14:40 Keynote speech: Corporate Practices and Trends in Sustainable Consumption
14:40–15:00 Keynote speech: Anheuser-Busch Asia-Pacific’s Sustainable Journey
15:00–15:20 Keynote speech: How to Innovate Brands Based on Sustainable Consumption?
15:20–15:30 Break
15:30–15:50 Presentation: “In-Depth Consumer Experiences in the Post-Pandemic Era – 2023 White Paper on Sustainable Consumption”
15:50–16:30 Panel discussion: Future Brands and Consumers from a Sustainable Perspective
Guest introductions in no particular order
Li Yang | Business Partner at MSC Consulting
Li Ye | Researcher at Yicai Research Institute
Yao Weizhou | Director of Sustainable Sourcing at Anheuser-Busch Asia-Pacific
Peng Yang | Founder of Sisuo, Member of the 13th National Youth Federation
Ke Shubai | Content Communication Manager at CBNData Research Institute
Xu Yuqin | Stakeholder Relations Manager at BASF Greater China
Zheng Tianhui | Public Relations Director at Chenguang Brand